I'm Texas born-and-raised, and love nothing more than a really nice cup of coffee and a serialized podcast. I live in Dallas with my border collie Holly, and spend a lot of time dreaming big dreams + watching a lot of The Office reruns. I graduated with a journalism degree from Texas A&M University in 2017 (whoop!), and have been doing my best do make my mark in the...
I began my career in the finance industry, where I spent 5 years working for asset managers in New York City. In particular, I worked as a research/project assistant, putting together data-driven reports and presentations, and as a compliance associate, working on the firm's legal documents, government-mandated reporting, and various contracts. I then left the world of high finance behind and began to support my love of travel with freelancing projects. I have traveled extensively through Latin America, and speak fluent Spanish. I am currently based in my...
This is just one example of how each one of the digital marketing tactics works together to help you achieve one of your digital marketing goals. As you work to build an integrated marketing strategy, it’s important that you ensure that your messaging is consistent across platforms. Whether you’re creating new site pages or firing up a few Twitter posts, you should use the same brand voice and tone to help create a more seamless experience for your target audience.
Not sure of what to do next? We’d love to help. Our team of digital marketing experts know the ins and outs of how digital marketing works and where each tactic fits into marketing campaign development. We will create and implement a digital marketing strategy that is aimed at helping your business reach more qualified leads and boost conversions over time.
The introductory paragraph of the letter should start with a sentence that grabs the attention of the reader. Then go ahead to thank the reader for the interest that he/she has shown in the product that you are selling, or the services that your organization provides, and convey the benefits and incentives that a client or consumer of the company will be eligible for.
Let’s say that you want to hold a social media contest as a way to generate new leads and foster some excitement for a new product that your business is launching soon. Email marketing can be used to support this social media campaign. By letting your subscribers know that the contest is happening, you can work to get more people entered into the contest. In addition, each email that you send to leads and customers can include links to your social media pages as a way to drive more traffic to the platform and your contest.
I'm a compassionate, empathic, purpose-driven full-stack marketer + Senior Copywriter who writes/designs soft, subtle, indirect acts of persuasion for B2B, B2C, and non-profit organizations that deliver products, services, causes, and/or revolutionary ideas designed to strengthen people's physical, psychological, spiritual, and/or financial well-being.
Tip #10 – Once you’ve paid your dues and you can actually write something that makes your clients money, make sure you attend the most popular marketing seminars. Anything by Dan Kennedy is a winner. Traffic and Conversion summit is another one. And read a book or two on how to network. Going there without knowing how to network will be a waste of your time. Start with: Never Eat Alone by Keith Ferrazzi. That book changed my life.